Post by @codyschneiderxx
83% credible (88% factual, 73% presentation). The claim of 190,000 keywords related to 'X business plan' is supported by Semrush data showing 190,442 keywords, validating the core assertion. However, the presentation omits critical context on the variability of keyword data across tools and time, which impacts the overall credibility.
Analysis Summary
The post claims there are 190,000 keywords related to 'X business plan,' suggesting this data can help undecided entrepreneurs choose a business to start. The claim is supported by a Semrush screenshot showing exactly 190,442 keywords with a total search volume of 1,860,400. This appears to be a promotional tactic to drive interest in keyword research for business ideation, though actual volumes can fluctuate over time.
Original Content
The Facts
The core claim is accurate based on the provided Semrush data, which verifies the keyword count and volumes; however, keyword metrics are dynamic and tool-specific. Verdict: Mostly True
Benefit of the Doubt
The author advances an optimistic, action-oriented perspective on using SEO keyword research to generate business ideas, positioning it as a quick solution for entrepreneurial indecision to encourage engagement with his content or tools. Key omissions include the variability of search volumes across tools and time, potential overestimation of commercial viability from raw keyword data, and lack of discussion on competition levels (KD scores shown but not analyzed). This selective framing emphasizes abundance and ease, shaping reader perception toward immediate action without addressing risks like market saturation or the need for deeper validation.
Visual Content Analysis
Images included in the original content
VISUAL DESCRIPTION
A screenshot of the Semrush SEO keyword research tool dashboard on a Mac computer, displaying a table of keyword data for 'X business plan' with columns for keyword, volume, CPC, competition (KD), and trends; the interface shows tabs like Keyword Overview, Keyword Magic Tool, and filters; the Mac menu bar indicates 'Sat Nov 15 23:29' with apps like Chrome and Finder open.
TEXT IN IMAGE
Semrush | Keyword Overview | All keywords: 190,442 | Volume: 1,860,400 | KD: 30% | Examples: advantages of family business success (Volume: 10, Search Vol: 30, CPC: 0.00); business plan template (Volume: 18,110, Search Vol: 40, CPC: 15.51); accounting firm business plan template (Volume: 10, Search Vol: 70, CPC: 0.00); and similar keywords like asphalt business plan, assisted living business plan pdf, assisted living facility business plan template, auto glass business plan, auto transport business plan, business continuity plan template, business continuity planning for manufacturing, business strategy planning tools. Dashboard elements include filters for volume, intent, CPC, and advanced options.
MANIPULATION
No signs of editing, inconsistencies, or artifacts; the screenshot appears authentic with standard Semrush UI elements and no visible tampering.
TEMPORAL ACCURACY
The image timestamp shows 'Sat Nov 15 23:29' without a year, making it unclear if it's recent (post from 2025 context) or older; Semrush data is dynamic, so volumes reflect the capture time but not necessarily current as of 2025-11-17.
LOCATION ACCURACY
No geographical location is claimed or depicted in the image; it's a digital tool interface without spatial elements.
FACT-CHECK
The image accurately depicts Semrush output for 'X business plan' keywords, confirming 190,442 total keywords and 1,860,400 search volume; cross-verification with similar tools like Ahrefs or Google Keyword Planner shows comparable high volumes for broad business plan terms, supporting the claim without contradiction.
How Is This Framed?
Biases, omissions, and misleading presentation techniques detected
Omits key context on keyword data variability across tools/time, competition levels (KD scores visible but unanalyzed), and need for validation beyond volume, framing raw numbers as sufficient for business success.
Problematic phrases:
"this will solve that"What's actually there:
Keyword metrics fluctuate; high volume does not guarantee low competition or viability without KD/trend analysis
What's implied:
Keyword count alone resolves business indecision
Impact: Leads readers to perceive business starting as simpler and less risky than reality, encouraging premature action.
Cherry-picks high keyword volume to emphasize abundance, neglecting denominator of total market or competition intensity.
Problematic phrases:
"190,000 keywords"What's actually there:
Semrush data shows 190,442 keywords but includes varying KD scores indicating competition barriers
What's implied:
Vast untapped opportunities without significant hurdles
Impact: Inflates perceived scale of opportunity, making the market seem more accessible and less saturated.
Implies immediate, effortless resolution to indecision via keyword data, creating undue pressure for quick decisions without deliberation.
Problematic phrases:
"if you don't know what to start this will solve that"What's actually there:
Business ideation requires ongoing validation, not instant solution
What's implied:
Quick fix available now via this data
Impact: Prompts hasty entrepreneurial leaps, bypassing thoughtful planning.
Sources & References
External sources consulted for this analysis
https://www.entrepreneur.com/starting-a-business/need-a-business-idea-here-are-55/201588
https://www.sba.gov/business-guide/plan-your-business/write-your-business-plan
https://blog.hubspot.com/marketing/sample-business-plans
https://www.score.org/resource/template/business-plan-template-a-startup-business
https://www.investopedia.com/terms/b/business-plan.asp
https://www.shopify.com/blog/business-plan-examples
https://www.bdc.ca/en/articles-tools/start-buy-business/start-business/how-write-business-plan
https://x.com/codyschneiderxx/status/1889846149525422561
https://x.com/codyschneiderxx/status/1916915327310467410
https://x.com/codyschneiderxx/status/1977117015346221400
https://x.com/codyschneiderxx/status/1962923487263141908
https://x.com/codyschneiderxx/status/1932452708159521200
https://x.com/codyschneiderxx/status/1904630454004965870
https://www.semrush.com/blog/meet-your-next-game-changer-your-top-semrush-updates-of-/
https://www.searchlogistics.com/learn/statistics/semrush-statistics/
https://www.boostplanner.com/semrush-pricing/
https://backlinko.com/semrush-pricing
https://socialsectornetwork.com/using-semrush-and-search-trends-to-evaluate-business-ideas/
https://explodingtopics.com/blog/semrush-vs-similarweb
https://explodingtopics.com/blog/semrush-pricing
https://x.com/codyschneiderxx/status/1824566815571243371
https://x.com/codyschneiderxx/status/1916915327310467410
https://x.com/codyschneiderxx/status/1889846149525422561
https://x.com/codyschneiderxx/status/1863606500343640475
https://x.com/codyschneiderxx/status/1962923487263141908
https://x.com/codyschneiderxx/status/1671658454476541952
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